PETA just unleashed its very beautiful, very patriotic, and very naked anti-fur PSA starring Olympian Amanda Beard. The controversial PSA has received international attention and a ton of press.
Actress and activist Mia Farrow is Web-casting her own "Darfur Olympics" alternative opening ceremony from a refugee camp on the Sudan border with her nonprofit Dream for Darfur in order to bring attention to the role China plays in Sudan's economics and politics.
Which campaign had the best use of the Olympics to gain the world's attention to their cause? Comment below on your thoughts.